Lacoste’s New Collaboration With Ysy Celebrates Novak Djokovic

YSY Lacoste LogoUpdated 08/27/20 

The collection is live on the Lacoste Store. You can see it   at https://www.lacoste.com/us/lacoste-x-youssef-sy/.

More coverage of the collections release from SportsSkeeda:

The Lacoste x YSY Collection will feature a Novak Djokovic caricature as a tribute to the tennis great, and is meant to evoke inspiration, admiration and respect.

As well as at Respect Mag:

When asked about the design collaboration with Lacoste, Sy confided, “After my meeting with Louise Trotter and her team, we agreed that we wanted to give the concept a bit more depth by combining it with values dear to Novak and Lacoste. His tenacity in holding onto his number one spot, his dedication to work and the way he passes on his abilities via his foundation and shares with his fans are the values I wanted to highlight in my drawing”.

Also at Fashion United India.  More coverage at Tennis World USA.

Original Story – Yahoo Sports reports that Lacoste is launching a new collection in collaboration with the Artist Yay that celebrates Novak Djokovic:

The collection, which will be available at select Lacoste stores, the company’s web site and retail partners, includes polo shirts, hats and sweatshirts bearing Djokovic in Sy’s pop art illustration style. Other motifs seen in the collection are natural elements like mountains and the sea, which are on a tennis ball.

Sy first created the Djokovic character in 2016 after the athlete’s French Open win at Roland-Garros. Lacoste, with Sy and the Etendart association, also revived a tennis court in Clichy, France, with Djokovic-inspired designs by Sy.

The collection launches on August 26th. For more details, see Yahoo Sports.

Lacoste Is Gearing Up For the US Open Tennis Tournament

In a recent story, Footwear News reports on the efforts of Adidas, K-Swiss and Lacoste to prepare special retail events and products for the upcoming US Open, which will be held Aug. 26 to Sept. 8 at the USTA Billie Jean King National Tennis Center in Queens. On Lacoste, specifically, they report:

Iconic tennis brand Lacoste scored a big win two years ago, when it signed Novak Djokovic as its apparel ambassador. The No. 1-ranked athlete continues to dominate on the circuit and is heading into the U.S. Open with two Grand Slam titles under his belt for this year alone (Wimbledon and the Australian Open).

At the matches in Queens, Djokovic will wear a vivid-blue Lacoste polo with black and white details, paired with black shorts.

For coverage of the other brands, see the original story.

Get The Lacoste Shirt Novac Djokovic Has Been Wearing At The 2018 US Open

Novac Djokovic has been cruising through the 2018 US Open and he’s been doing it in style wearing a shirt created just for him by Lacoste. Now, though, you too can buy the MEN’S SPORT PRINT TECHNICAL JERSEY POLO – NOVAK DJOKOVIC ON COURT PREMIUM EDITION from Lacoste.The shirt  is an ultra-dry jersey polo featuring raglan sleeves, a ribbed two-button polo collar and a breathable mesh panel on the back. It also has an exclusive Novak Djokovic logo, and (of course) a green crocodile logo on the chest.

2018 US Open Lacoste Shirt

Best of all, it comes in a wild, eye-catching graphic print. Get one before they are retired, and you have to live with the regret.