One of the best places I’ve found to buy vintage Lacoste is on Etsy. Just type the term “Vintage Lacoste” into the search box, and you will find a lot of reasonably-priced items for sale. Remember, before you buy, it’s important to check for whether the items for sale are counterfeit or not. Luckily, most of the items shown on Etsy, show enough photos for you to make some basic checks before you buy. In particular, most of the listings show good views of the logo, which is one of the easiest ways to check for fake merchandise. So, good hunting!
As part of the celebration of its eighty-fifth anniversary, Lacoste is reissuing classic designs from its past. The reissues include the classic, short-sleeved polo that broke the long-sleeve tennis tradition craze during the 30’s, the elegant 40’s sweater knit polo, and the 1970s color block and 1990s color shock polo shirts.
All of the re-released items have a label with a version of the original Lacoste logo.
You can see the whole collection on the Eighty-Fifth Anniversary Page at Lacoste.
Djokovic set up a US Open semi-final clash with Japanese ace Kei Nishikori by beating John Millman 6-3, 6-4, 6-4 this morning in the US Open. Djokovic last played, and beat Nishikori at Wimbledon, and he credits his switch to Lacost from Uniqlo for the victory:
“I played him once I think since I changed to Lacoste from Uniqlo, so I think Uniqlo was the key of the success. That was a very bad joke. Yeah, it’s 1am, guys. I’m sorry. I’m just trying to make this interesting.”
Lacoste has released a new version of their Carnaby Evo Sneaker. According to Lacoste,
“The Carnaby Evo BL is an iconic on-court style crafted from premium leather, with contrast heel detailing and signature Lacoste design lines. Team with a crisp white shirt and jeans.”
It has the following specs:
- Leather uppers
- Rubber outsole with tennis-inspired tread
- Mesh lining
- Contrast color binding at heel tab
- 83.5% Leather (Timbo ss) 16.5% Synthetic (PU)
Da Man magazine notes “With a heritage-inspired duotone colour palette and minimalist aesthetic, the Carnaby Evo pieces can lend a touch of sophistication to any outfit, whatever your mood or destination.”
According to the Daily Mail, Lacoste’s Pour Femme Intense perfume ranks number one on the list of women’s perfumes that will be worn this Fall:
Top of the list for women’s fragrances was Lacoste’s Pour Femme Intense, which costs a purse-friendly £47 RRP and knocked Chanel’s classic Coco Mademoiselle Intense into second place.
Researchers analysed data from Fragrantica, the online ‘encyclopaedia of perfumes’ where more than 524,000 fragrance enthusiasts review the latest scents.
They compiled a list of autumnal scents from a list of 2018’s most popular fragrances and ranked them according to their average rating.
They found that woody notes were the most popular this autumn, with 80 per cent of men’s fragrances and 50 per cent of women’s containing them.
Read more here.
British footwear manufacturer Pentland has announced the appointment of Marc Hare as the new product director of the Lacoste Footwear Joint Venture. In January 2018, Pentland and The Lacoste Group announced a 50:50 joint venture (JV) based at the Pentland HQ in North London. The JV manages the design, production and manufacturing of Lacoste’s footwear globally. Pentland continues to manage UK distribution, while Lacoste handles distribution in its main territories.
Hare joins the business after having run his own successful streetwear inspired sneaker brand, Mr.Hare, since 2008. Hare will be leading the new ‘Mainline’ and ‘Future Concepts’ product teams and working with Lacoste JV CEO, Gianni Georgiades, to support Lacoste’s vision for the future of the brand.
Speaking about the Lacoste brand, Hare noted that, “Rene Lacoste’s life is one of the greatest stories of 20th century sport. Lacoste is one of those brands that everybody fell in love with at a defining moment in their lives. Sneakers are a global language and culture that seemingly cannot be contained. Opportunities like this don’t come around very often, so any attempt at describing the excitement erupting from within me, at joining this team, would be a woeful understatement.”
He will join the business from 10th September 2018.
Up to 90% of the Lacoste items sold on EBay and other auction sites are fakes. So, before you buy one, you should look for a few obvious signs of fake merchandise. Now, here’s some quick methods to detect whether the Lacoste shirt you are about to buy is real or counterfeit:
Before we start, though, if you are interested in authenticating a Lacoste bag, check out my article on detecting fake Lacoste bags. I’ve also written a detailed article on detecting counterfeit Lacoste items if these instructions are not good enough.
1) Check the logo – most fakes have bad logos with distorted lines and stitching. They also often use the wrong color thread. The crocodile should be dark green on a white patch, not the lighter green like the inauthentic logo shown below. The claws and teeth of the crocodile should be distinct, and its top jaw should be smaller than the bottom one.
2) Check the sizing – Lacoste uses numbers for sizing, not small, medium and large
3) Check the Logo Alignment – The Lacoste Logo lines up with the second button of their polo shirts. It never lines up with the bottom of the placket.
4) Check the Fabric – Most fakes are made with much thinner cloth than genuine Lacoste shirts. If you put your hand inside the shirt, and you can see it through the cloth, then it’s almost certainly a fake. You can also check the weave to see if it matches Lacoste’s exclusive “petit pique” pattern
For other tips, here are some articles from the web on detecting fake Lacoste items:
Last night, in New York, Novak Djokovic visited the Lacoste boutique at Macy’s Herald Square to celebrate the launch of Lacoste’s new Fall/Winter 2018 Novak Djokovic collection. Djokovic took pictures with his fans, and also spent time with kids from the CityParks’ Foundation Tennis Academy. These students had won the chance to meet him by writing essays about a time they had faced adversity in their lives.. This was Djokovic’s first appearance in the United Stafes for Lacoste. In 2017, he was named Lacoste’s “new crocodile,” after Rene Lacoste and he now represents the brand on and off the court.
— LACOSTE (@LACOSTE) August 24, 2018
It’s been almost a year since the tennis racket maker Technifibre was acquired by Lacoste, and their CEO Nicolas Préault was recently interviewed on how the merger is going. And, when he was asked, Nicolas was extremely enthusiastic about the advantages that Lacoste brings to his company:
“Now with the arrival of Lacoste we can think about a lot of things. It was my first mission when I arrived a few months ago. Thierry Guibert (Lacoste’s CEO) asked me to first of all set up the future for the next five years of the future with Tecnifibre; this is done, and then to think about all the possible synergies.
“There are two types of synergies that we are going to set up. The first one is what you can call a classic company where a big company buys a small one. Today we can use all the expertise and the power of the Lacoste group in terms of human resources, in term of legal department, in term of IT systems and so on and so forth. This is very important for us because we move from 45 people to 10,000 collaborators so it’s very important, but it’s not enough.
“There is a second part of the synergy which is much more strategical. The starting point of the thinking that we have set up as a team is to say, well, who are our consumers? The consumers of Tecnifibre are for sure the players, and there are different types of players, in terms of style, in terms of frequency of playing, but the players have some needs which are linked to different parts in terms of product categories, so there are textiles, there are shoes, there are racquets, there are strings, balls and when you think about the market today you have some giants in this market, for example Nike, which have been selling a lot of textiles and shoes but no racquets on one side and on the other side you have another giant like Wilson or Babolat or Head—even some challengers that are moving up like Yonex—which are selling a lot of racquets, strings, balls—they try to sell textile but it’s quite tough and we cannot say that today those guys are really pushing on textiles.”
You can read more of the interview at TennisNow.com.
Lacoste and Shoe Palace held a raucous pool party at the Encore Beach Club in Las Vegas last Sunday. DJ Diplo performed for their vendors while wearing Lacoste sliders. This party is part of Lacoste’s push to raise their profile in the United States in response to continuing strong demand for Lacfoste products. Footwear News reported:
The brand aligned with the Encore Beach Club by purchasing various cabanas behind the DJ booth as the venue. The setting had Shoe Palace and Lacoste branded towels, fans and lip balms — and guests were treated to free Lacoste slides — available at Shoe Palace — and Lacoste hats.
You can see a gallery of pictures from the party at Footwear News.