October 20, 2026 | Lacosted.com
This week’s Lacoste news ranges from unrest in France to discounts on classic sportswear and an unusual collaboration with Godzilla. Here’s a look at the latest headlines involving the French clothing brand.
Lacoste Stores Targeted During French Riots
Lacoste stores were among the retailers targeted during widespread demonstrations and unrest in France over the weekend.
In Annecy, approximately 30 people reportedly entered a Lacoste store after its windows were smashed, taking merchandise from the premises. In Besançon, four suspects, including three minors, were detained in connection with another Lacoste store looting.
The incidents formed part of broader disturbances that affected numerous French retailers, including luxury fashion boutiques. French business leaders called for stronger measures to protect businesses and employees.
Sources:
- Haberler.com — Protesters in France looted Lacoste stores
- City of Annecy — Videos show looting of Lacoste boutique
- Business Insider — France riots and retail looting
Lacoste Color-Block T-Shirt Discounted to $48
The Inventory reports that Lacoste’s men’s cotton color-block T-shirt is available on Amazon for $48.43, down from its regular price of $60.
Made from 100% cotton jersey, the shirt features a classic fit, contrasting chest panels and the familiar embroidered crocodile logo.
The approximately 19% discount makes it an attractive option for shoppers looking for Lacoste’s traditional sportswear styling at a lower price.
Source:
Lacoste Signature Print T-Shirt Available for Under $30
Another Amazon promotion highlighted by The Inventory brings Lacoste’s Signature Print Cotton T-Shirt down to $29.84, from $33.16.
The 100% cotton shirt features a prominent signature print and embroidered crocodile logo. Its regular fit and straightforward design make it a casual alternative to Lacoste’s traditional polo shirts.
Source:
Lacoste and Godzilla Collaboration Launches in Thailand
Lacoste’s latest collaboration brings together two very different icons: the French brand’s crocodile and Japan’s legendary Godzilla.
The Godzilla 1.0 capsule launched in Thailand on October 15, accompanied by a special collectors’ exhibition at CentralWorld in Bangkok, running October 16–21.
The collection combines character-themed apparel with Lacoste’s sportswear identity under the company’s Play Together concept. The exhibition includes rare Godzilla collectibles and special displays alongside the clothing.
The collaboration demonstrates Lacoste’s continued interest in reaching new audiences through popular culture and limited-edition collections.
Sources:
- RETAILBOSS — Lacoste Pairs Its Godzilla Capsule With a Collector Exhibition in Thailand
- RETAILBOSS — This Week in Retail
Looking Ahead
This week’s headlines illustrate the different dimensions of Lacoste’s global business, from the challenges facing its French retail operations to its continuing efforts to attract consumers through promotional pricing and creative collaborations.
For fans of the crocodile, there’s always something happening beyond the tennis court.
Follow Lacosted.com for more Lacoste news, collections, collaborations and retail developments.