Lacoste Owner Maus Frères Has Named Thierry Guibert Chief Executive Officer

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Thierry Guibert, who is currently CEO of Lacoste, has been promoted to be CEO of Maus Frères, the company that owns Lacoste and many other fashion brands. Guibert replaces Dider Maus who has been CEO for the last three decades:

“I am convinced that his experience and his achievements will be major assets enabling Maus Frères SA to continue to develop and consolidate its leading position,” said Maus, noting he has worked with Guibert, who is ceo of Lacoste, for six years …

The group said that the international division, which has been managed by Guibert since 2015, accounts for the majority of group sales and profits, generating 3.2 billion euros in sales last year …

Guibert was responsible for the success of Lacoste in recent years, in particular he “repositioned the brand, expanding footwear and accessories while focusing on full-price sales. He has also overhauled distribution networks, especially in the U.S., its largest market, closing hundreds of stores and reducing its presence in outlet malls.”

Read more on the change at Yahoo Finance.